Heyyyy man, another cool guy illustration by one Ben Park.

We Have Hit Peak Grateful Dead Merch

And this shirt is one of the best examples yet.

Aug 30 2018, 7:11pm

Heyyyy man, another cool guy illustration by one Ben Park.

The outdoors don’t do much for me, unless Tompkins Square Park is considered the outdoors? Anyway, I like a window-down cruise on the PCH as much as the next guy, but camping? I ain’t sleeping outside. I do like a hike, as long as I can get a smoothie rich with superfoods directly after I am finished. What can I say? I don’t like the simple life! I want all the complexity that crisp linen sheets, AC, and WiFi can bring. Sue me! I don’t see rivers producing fresh sparkling LaCroix at perfectly chilled temperatures!

Lately, the Grateful Dead has seen a spike in popularity, due in part to the surge of cool merch being created using their traditional trippy imagery and other general hippie iconography. I mean, Virgil was wearing Online Ceramics a few nights ago while DJing with Drake. Shit is peaking! The real hippie lifestyle includes (cue sad air horn) time spent outdoors: appreciating nature, God’s green earth, and psychedelics done under the stars. Sam Jayne, an art director and designer, combined all this shit into one bonkers (but irie) t-shirt. The white pocket T-shirt includes a Patagonia typeface rip, a yin yang of Arct’eryx’ fossil logo (!!!) and the Nalgene insignia. Fuck camping, I will just wear this in SoHo and watch the heads turn.

The front, man. Photograph courtesy of Sam Jayne.